BOF Posted April 26, 2018 Moderator Share Posted April 26, 2018 49 minutes ago, villa4europe said: another one that nuremburg will probably be best placed to answer... id assume that the club would be able to give luke previous kit sales data and they will take off their design heads and analyse that data, if white kits sell significantly more than black or yellow then its a no brainer that their first away kit will be white i would then take that further and look for sales trends with different neck types etc kits are a hard thing to judge, id say from my amount of wearing of it my favourite kit is the england 2009/2010 home shirt and that was just a plain white polo shirt I'm no expertologist in this field, but I'd say 2 other things outside of the designer's control have a massive influence on shirt sales. Namely the sponsor and the club's predicament at that time. Selling well in 2010 for example, but not in 2011 could easily be attributed to a certain manager who's terrified of direct sunlight, or moving to a gambling sponsor. 1 Link to comment Share on other sites More sharing options...
floody555 Posted April 26, 2018 Share Posted April 26, 2018 1 hour ago, BOF said: I'm no expertologist in this field, but I'd say 2 other things outside of the designer's control have a massive influence on shirt sales. Namely the sponsor and the club's predicament at that time. Selling well in 2010 for example, but not in 2011 could easily be attributed to a certain manager who's terrified of direct sunlight, or moving to a gambling sponsor. I'm pretty sure it'll be Recon of some kind on our shirts next season...... R.E. the training ground renaming, I'm sure that'll be a win win for the Dr. and the Villa 1 Link to comment Share on other sites More sharing options...
TheAuthority Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 4 hours ago, Demitri_C said: Rumours going around the home kit wikl have stripes and away is white I want shadow stripes back! ala Le Coq Sportif! 1 Link to comment Share on other sites More sharing options...
JAMAICAN-VILLAN Posted April 26, 2018 Share Posted April 26, 2018 Got a notification from the Villa app saying the kit design will feature a nod to William McGregor? So, that's one for the conceptual artists on here I guess. Link to comment Share on other sites More sharing options...
Jareth Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 2 minutes ago, JAMAICAN-VILLAN said: Got a notification from the Villa app saying the kit design will feature a nod to William McGregor? Fake beards on elastic for everyone, apart from Thor, Jedi and well ok not Grabban. 1 1 Link to comment Share on other sites More sharing options...
Villarocker Posted April 26, 2018 Share Posted April 26, 2018 Will Sir Willy Mac's beard be the replacement for that dodgy looking Luke1977 symbol that is supposedly a Dog/Lion/Dragon thingy? To be fair, it would be hard to tell the difference! 2 Link to comment Share on other sites More sharing options...
Ingram85 Posted April 26, 2018 Share Posted April 26, 2018 Can’t people just wait until we see the bloody thing before we criticise? 2 Link to comment Share on other sites More sharing options...
Daweii Posted April 26, 2018 Share Posted April 26, 2018 28 minutes ago, Ingram85 said: Can’t people just wait until we see the bloody thing before we criticise? That would be too sensible, this is 2018 Ingram where we all overreact, complain and moan and the mere thought of anything good because life is too comfortable 1 1 Link to comment Share on other sites More sharing options...
Popular Post NurembergVillan Posted April 26, 2018 Moderator Popular Post Share Posted April 26, 2018 8 hours ago, villa4europe said: another one that nuremburg will probably be best placed to answer... id assume that the club would be able to give luke previous kit sales data and they will take off their design heads and analyse that data, if white kits sell significantly more than black or yellow then its a no brainer that their first away kit will be white i would then take that further and look for sales trends with different neck types etc kits are a hard thing to judge, id say from my amount of wearing of it my favourite kit is the england 2009/2010 home shirt and that was just a plain white polo shirt Yeah, there's always an element of that. There are a few other factors at play too though. Firstly, as @BOF has said, team performance can have a big role and sponsor may do but unless it's a disaster it doesn't make much difference. Typically, home shirt sales are consistent regardless of the design, team performance (unless it's a big uptick - finishing 8th or 15th makes no difference), manufacturer. It can vary a bit, but normally the main factor for a home shirt is Year 1. First season with a new manufacturer is usually the best for sales. One of the reasons a lot of the bigger clubs have three kits (aside from clashing/different tournaments/insert excuse here) is to pick off three different fan types. Most fans who are going to buy a shirt will buy a home shirt. Most fans who buy a home shirt will always buy it. Away shirts tend to be a true "change" kit, and generally something like black or white will successful. It can be worn with anything, so is a bit more "lifestyle" than a home kit - particularly for a club like Villa where the home colours are obviously a football kit. The third kit tends to be more adventurous. Home and away have boxed off most of the sales, so the third will either i) be an extra purchase for someone who has one or both of the others, or ii) appeal to a younger fan who wants something a bit more experimental. The best club I ever worked with for this formula was Bordeaux. The home kit always had the "scapulaire" design, but they were open to playing with it each season so it was noticeably different - fans weren't being sold the same shirt every year. The away kit had to be somewhat sophisticated, and often "look good with jeans". The third kit was a place to have fun. If the away was white and sophisticated we'd go nuts with the third. If the away was, say, military green, it'd still be deemed sophisticated but more risky, so we'd tone down the third kit a bit. It was great fun as a designer, great for sales, and great for the fans because there was a real reason to buy each year beyond last season's being out of date. Apologies for another dissertation here. I'm passionate about this topic! TL;DR - Yes, @villa4europe is right. 5 1 Link to comment Share on other sites More sharing options...
villa4europe Posted April 26, 2018 Share Posted April 26, 2018 Yep as a fan of the new kits thread i know exactly what you mean with bordeaux, marseille starter doing something similar too 1 Link to comment Share on other sites More sharing options...
Ingram85 Posted April 26, 2018 Share Posted April 26, 2018 The 2010 day glo orange Marseille shirt with the black/silver/blue horizontal stripes is one of my all time favourite shirts as is the maroon/pink 2010 Lyonnaise away shirt. Funnily enough both Adidas but back when adidas dared to be a bit different. Link to comment Share on other sites More sharing options...
villan-scott Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 I’ve just realised Fanatics do some of our stuff already. I’m 28 years old and I have Aston Villa pyjamas that are from the official store and made by Fanatics. They’re good quality and comfortable fwiw. 1 Link to comment Share on other sites More sharing options...
NurembergVillan Posted April 26, 2018 Moderator Share Posted April 26, 2018 3 minutes ago, villan-scott said: I’ve just realised Fanatics do some of our stuff already. I’m 28 years old and I have Aston Villa pyjamas that are from the official store and made by Fanatics. They’re good quality and comfortable fwiw. Do you wear them to the match? 1 1 Link to comment Share on other sites More sharing options...
villan-scott Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 12 minutes ago, NurembergVillan said: Do you wear them to the match? I do tend to wear them on match days, but usually on the evening as a treat for Mrs Villan-Scott 3 Link to comment Share on other sites More sharing options...
sidcow Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 1 hour ago, villan-scott said: I do tend to wear them on match days, but usually on the evening as a treat for Mrs Villan-Scott The lucky lucky lady. It's said all women love a bit of a villain. 1 Link to comment Share on other sites More sharing options...
sidcow Posted April 26, 2018 VT Supporter Share Posted April 26, 2018 3 hours ago, villarocker said: Will Sir Willy Mac's beard be the replacement for that dodgy looking Luke1977 symbol that is supposedly a Dog/Lion/Dragon thingy? To be fair, it would be hard to tell the difference! If I'm honest that logo worries me the most about this whole thing. I mean the chavvy looking models on the website terrify me but that logo I genuinely think is one of the naffest things I have ever seen. God I hope this all works out. This is either going to be a truly revolutionary wonderful thing or Emperors clothes. 2 Link to comment Share on other sites More sharing options...
SirSteveUK Posted April 26, 2018 Share Posted April 26, 2018 (edited) Lookes at the Luke1977 website - some nice looking stuff there - if you have an active ASBO and are Spoiler Edited April 26, 2018 by SirSteveUK 1 Link to comment Share on other sites More sharing options...
rbcuk Posted April 26, 2018 Share Posted April 26, 2018 Don’t think I’ll be buying next seasons kit, as don’t like his clobber he designs. With that logo of his on a football shirt it will look awful in my opinion Instead I’ve brought the 91-93 third shirt as had it as a kid when it 1st come out, £50 brand new which will still probably be cheaper than what he comes out with Link to comment Share on other sites More sharing options...
ciggiesnbeer Posted April 27, 2018 Share Posted April 27, 2018 Now the club have raised my expectations. I demand the greatest kit OF ALL TIME! Link to comment Share on other sites More sharing options...
Danwichmann Posted April 27, 2018 Share Posted April 27, 2018 5 hours ago, Ingram85 said: The 2010 day glo orange Marseille shirt with the black/silver/blue horizontal stripes is one of my all time favourite shirts as is the maroon/pink 2010 Lyonnaise away shirt. Funnily enough both Adidas but back when adidas dared to be a bit different. I had that Marseille shirt. I think it was probably the last football I bought. Link to comment Share on other sites More sharing options...
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