a m ole Posted July 14, 2021 Share Posted July 14, 2021 (edited) Where’s that new font come from? It wasn’t part of our previous brand guidelines. Lots of confusing stuff, and as usual the fan base will be split and uninspired. I’d like to see us change the way we do kits, 3 every year with 2 keeper kits and home and away training gear with giant Cazoo logos everywhere - it’s mad and ugly. There must be another way that’s just as financially beneficial which doesn’t result in a lukewarm reaction every year, late, with production and delivery and sizing issues. I’ve not bought one since the Nike days. Although it’s different because the manufacturer sponsors the league, the way basketball jerseys are done is great. From what I can tell, it’s one classic design for years as standard and they occasionally drop special kits that have more out there designs. If we had a very simple but beautifully done classic home and away kit for say 3 years with a manufacturer and released special kits for people who like the more out there designs or anniversary kits for revenue, then it’s win win. Also there’s less pressure on parents to buy super expensive kits every year for their kids, it’s way more sustainable. Edited July 14, 2021 by a m ole 1 Link to comment Share on other sites More sharing options...
ThunderPower_14 Posted July 14, 2021 Share Posted July 14, 2021 1 hour ago, JAMAICAN-VILLAN said: Kappa probably know we are leaving them anyway, and have decided to give us a parting f*ck you.... There might be a bit in this tbh. Not a f*ck you, but a bit of a thoughtless effort because we've indicated that we won't renew the deal. It's really just the most obvious orientation of the Villa colours on their stupid new template, with the stripes that give it depth I guess, but not in a particularly nice or clever way, and certainly not in a way that says Aston Villa. This dumb template would have been a great excuse to give us a thick striped kit like the 99/00 kit. Link to comment Share on other sites More sharing options...
villa4europe Posted July 14, 2021 Share Posted July 14, 2021 (edited) 6 minutes ago, a m ole said: Where’s that new font come from? It wasn’t part of our previous brand guidelines. Lots of confusing stuff, and as usual the fan base will be split and uninspired. I’d like to see us change the way we do kits, 3 every year with 2 keeper kits and home and away training gear with giant Cazoo logos everywhere - it’s mad and ugly. There must be another way that’s just as financially beneficial which doesn’t result in a lukewarm reaction every year, late, with production and delivery and sizing issues. I’ve not bought one since the Nike days. Although it’s different because the manufacturer sponsors the league, the way basketball jerseys are done is great. From what I can tell, it’s one classic design for years as standard and they occasionally drop special kits that have more out there designs. If we had a very simple but beautifully done classic home and away kit for say 3 years with a manufacturer and released special kits for people who like the more out there designs or anniversary kits for revenue, then it’s win win. Also there’s less pressure on parents to buy super expensive kits every year for their kids, it’s way more sustainable. the problem that if villa demand £10m+ from kappa then if they want to do 4 kits a year and 30+ training tops i dont see how we dont give them free range to do what they want to try and recover their payment to us and then they increase the cost to the consumer and in order to squeeze that £100 out of you the kits has to be different, verging on outlandish, 3rd kits especially, thats how we get to garbage like the utd zebra kit, theres no money in people thinking the kit is just alright...marmite kits will sell even if 75% of people absolutely hate it, they need the 25% to love it its a real downside of FFP and the big clubs chasing these humongous deals Edited July 14, 2021 by villa4europe Link to comment Share on other sites More sharing options...
mikeyjavfc Posted July 14, 2021 VT Supporter Share Posted July 14, 2021 No worse than the last 2 Kappa efforts in my view. But that is damning with faint praise as all the Kappa kits have been sh*te in my opinion. Looking forward to someone else having a go next year. 2 Link to comment Share on other sites More sharing options...
WakefieldVillan Posted July 14, 2021 Share Posted July 14, 2021 There will always be a small part of me that will like our new kits regardless, cos it's in our blood, right?! But I must say I'm totally underwhelmed with this one and struggling to find a positive other than it looks better on the players than the leak pic (obviously). Compared to some of the guys on here that did their kit mock ups this is nowhere near as good Hopefully the away and third kits are better but more importantly Jack is performing in it and we have a memorable season! UTV Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 I really despise those stripes… Collar and arms are pathetic too but those flipping stripes… 1 Link to comment Share on other sites More sharing options...
a m ole Posted July 14, 2021 Share Posted July 14, 2021 (edited) 23 minutes ago, villa4europe said: the problem that if villa demand £10m+ from kappa then if they want to do 4 kits a year and 30+ training tops i dont see how we dont give them free range to do what they want to try and recover their payment to us and then they increase the cost to the consumer and in order to squeeze that £100 out of you the kits has to be different, verging on outlandish, 3rd kits especially, thats how we get to garbage like the utd zebra kit, theres no money in people thinking the kit is just alright...marmite kits will sell even if 75% of people absolutely hate it, they need the 25% to love it its a real downside of FFP and the big clubs chasing these humongous deals Maybe have a home kit that doesn’t change and switch up the away kits, while also doing special occasion ones, updated legacy kits etc. I’m sure there’s a model out there that will keep the financials in a good place while offering a better product. Imagine how many more people would buy a kit if it lasted 3 years? Imagine how many people would buy a black or white out special edition for example, or your marmite kits as a one off, and I’m not just talking Villa fans, it’s how you get people from outside the UK to buy. I don’t see this kit having any appeal beyond fans wearing it to the match, but there’s a big market out there for interesting and actually fashionable designs not constrained by yearly re-inventing of the wheel. Edited July 14, 2021 by a m ole Link to comment Share on other sites More sharing options...
deeps Posted July 14, 2021 Share Posted July 14, 2021 If you don’t like it... don’t buy it 2 Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 Looks shit here too Link to comment Share on other sites More sharing options...
a m ole Posted July 14, 2021 Share Posted July 14, 2021 Just now, deeps said: If you don’t like it... don’t buy it Thanks 2 Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 Just now, deeps said: If you don’t like it... don’t buy it Sure but this is the thread for discussion about and analysis of our kits, we can look at the flaws and attributes and discuss what we would like and share opinions, ideas and concepts. It’s not a big deal or “end of the world” but the shirt is shit, simple as that. It’s a disappointment. Hopefully, the away and third will be much better. Just would be nice to see the players in a good looking kit and something that pleases the fans and for it to be something we would like to buy and wear. We really need something to commemorate the 40th anniversary of our European cup win too, that shouldn’t be overlooked or ignored. Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 (edited) The blue sleeves/arms coming up and encroaching onto the shoulders and seemingly onto the chest is such a bad design… at least take the blue all the way then. Or restrict it to the arms… that bit of claret is so cheap too. Simple neck, no stripes and normal sleeves and it would’ve been adequate… Last season’s kit was a lot better. Edited July 14, 2021 by Jas10 Link to comment Share on other sites More sharing options...
MrBlack Posted July 14, 2021 Share Posted July 14, 2021 On 12/05/2021 at 20:18, Demitri_C said: On 13/05/2021 at 08:00, Demitri_C said: On 25/05/2021 at 17:30, Teale's 'tache said: On 29/05/2021 at 11:57, 0Lamptey said: On 21/06/2021 at 15:53, Teale's 'tache said: On 21/06/2021 at 17:11, Teale's 'tache said: On 22/06/2021 at 17:24, Teale's 'tache said: On 23/06/2021 at 23:38, Jas10 said: On 23/06/2021 at 23:48, Jas10 said: On 24/06/2021 at 14:01, Teale's 'tache said: Honestly think any of these would have made a better kit, but hey ho. Let's hope Kappa aren't rehired and we get a decent league finish to attract a huge offer from a better manufacturer. 1 1 Link to comment Share on other sites More sharing options...
ThunderPower_14 Posted July 14, 2021 Share Posted July 14, 2021 7 minutes ago, deeps said: If you don’t like it... don’t buy it This isn't really good enough. People want to buy a Villa kit. We're making exciting signings, there is a real excitement around the club, and they can turn that into £ by releasing a kit everyone loves. Instead they've released a kit that as far as I've seen isn't very popular and certainly isn't very good, IMO. I'm pretty keen for a Mings kit after getting a Grealish kit last year, but it's not gonna be the home, and I don't like the cut and the look of the material very much so the away is going to have to blow me away with the design to get me to part with money I want to spend. 1 Link to comment Share on other sites More sharing options...
Jas10 Posted July 14, 2021 Share Posted July 14, 2021 2 minutes ago, MrBlack said: Honestly think any of these would have made a better kit, but hey ho. Let's hope Kappa aren't rehired and we get a decent league finish to attract a huge offer from a better manufacturer. 2 Link to comment Share on other sites More sharing options...
MrBlack Posted July 14, 2021 Share Posted July 14, 2021 15 minutes ago, Jas10 said: The way that bloke is holding it accentuates the terrible way the panelling has been done with how the sleeves connect to the body, both at neck and under arm levels. Yeesh. Let's hope they don't hold it by the shoulder seams when our next new signing is unveiled. Link to comment Share on other sites More sharing options...
stewiek2 Posted July 14, 2021 Share Posted July 14, 2021 Jack, Tyrone, McGinn, Ollie all modelling the new kit. All in their provisional Euros squad, so pretty much confirms to me the shoot was done before the euros. Link to comment Share on other sites More sharing options...
Big Salad Posted July 14, 2021 Share Posted July 14, 2021 Very underwhelming and disappointing to be honest. I'll see what the second and third look like before making a purchase. Link to comment Share on other sites More sharing options...
Talldarkandransome Posted July 14, 2021 Share Posted July 14, 2021 Well at least Jack was modelling it, I'll take that as a positive. I'll buy one later in season when much cheaper Link to comment Share on other sites More sharing options...
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