Popular Post wishywashy Posted May 19 Popular Post Share Posted May 19 I've been reliably informed that the chaotic, never let them know your next move attitude from Villa's marketing department nowadays stems from the fact that they've hired Jhon Duran on secondment as the chief commercial officer 6 Link to comment Share on other sites More sharing options...
fightoffyour Posted May 19 Author VT Supporter Share Posted May 19 5 minutes ago, Demitri_C said: Ive just selected a random mockup i found online. Its not for th kit but more of the new badge. I think when its in other colours it actually looks quite nice like this The text is barely visible so it just looks like the lion is right at the top of the crest (which it is for some stupid reason) with a big gap underneath so it's completely off centre vertically, It's abysmal. 2 2 Link to comment Share on other sites More sharing options...
Demitri_C Posted May 19 Share Posted May 19 1 minute ago, fightoffyour said: The text is barely visible so it just looks like the lion is right at the top of the crest (which it is for some stupid reason) with a big gap underneath so it's completely off centre vertically, It's abysmal. Better than having giant AVFC at the top in my opinion FOY I hate this Link to comment Share on other sites More sharing options...
Spoony Posted May 19 Share Posted May 19 3 minutes ago, wishywashy said: I've been reliably informed that the chaotic, never let them know your next move attitude from Villa's marketing department nowadays stems from the fact that they've hired Jhon Duran on secondment as the chief commercial officer Kind of ironic that our badge has just transferred away from Chelsea if the rumours about Duran are to be believed. Link to comment Share on other sites More sharing options...
fightoffyour Posted May 19 Author VT Supporter Share Posted May 19 1 minute ago, Demitri_C said: Better than having giant AVFC at the top in my opinion FOY I hate this 'AVFC' isn't great but at least there's some logic too. Why not just put 'Aston Villa' at the top though? 1 Link to comment Share on other sites More sharing options...
Captain_Townsend Posted May 19 Share Posted May 19 Fancy that. Aston Villa fans, who presumably give more time and resources than they should to the club, have an opinion about it's visual identity. Whatever next. 3 1 Link to comment Share on other sites More sharing options...
ender4 Posted May 19 Share Posted May 19 14 minutes ago, YLN said: Well played. I think now what I thought then. It seems like they tried to put it together using images on Microsoft Word. They hit Return once too many, causing the ASTON VILLA to go below the lion, and then they weren't able to get it to go back above the lion without the lion disappearing behind the badge. So they figured **** it, it'll do. Voila OMG, you are so right. That’s actually what has happened hasn’t it! Link to comment Share on other sites More sharing options...
Made In Aston Posted May 19 Share Posted May 19 15 minutes ago, Callum said: Whoever runs the marketing department at Villa Park needs the sack. **** awful rollout - Atleast redeploy the website/social channels with the logo and give the new badge some sort of fanfare? Would you want a big fan fare if you had designed this badge?! Link to comment Share on other sites More sharing options...
Popular Post LakotaDakota Posted May 19 Popular Post Share Posted May 19 (edited) Would prefer it without the 1874, Just doesn't look right there under the lion, even moreso with the positioning/spacing of the text below Edited May 19 by LakotaDakota 7 1 Link to comment Share on other sites More sharing options...
ender4 Posted May 19 Share Posted May 19 55 minutes ago, Demitri_C said: What does the yellow tick on Twitter mean? Link to comment Share on other sites More sharing options...
Demitri_C Posted May 19 Share Posted May 19 7 minutes ago, fightoffyour said: 'AVFC' isn't great but at least there's some logic too. Why not just put 'Aston Villa' at the top though? Yea i agree it would look better at top but if you gave me choice of avfc in bold at top or aston villa at bottom im taking aston villa all day long Link to comment Share on other sites More sharing options...
Davkaus Posted May 19 Share Posted May 19 19 minutes ago, Demitri_C said: Ive just selected a random mockup i found online. Its not for th kit but more of the new badge. I think when its in other colours it actually looks quite nice like this We'll get away with it this seasons while everyone looks at the shirt and thinks "...A50U?" 1 Link to comment Share on other sites More sharing options...
Demitri_C Posted May 19 Share Posted May 19 1 minute ago, Davkaus said: We'll get away with it this seasons while everyone looks at the shirt and thinks "...A50U?" Yeah dont get me started on that. God that is really horrific Link to comment Share on other sites More sharing options...
villa89 Posted May 19 Share Posted May 19 26 minutes ago, Callum said: Whoever runs the marketing department at Villa Park needs the sack. **** awful rollout - Atleast redeploy the website/social channels with the logo and give the new badge some sort of fanfare? They know we hate it. That's why it was released like this, they are trying to hide it. 1 Link to comment Share on other sites More sharing options...
Popular Post Enda Posted May 19 Popular Post Share Posted May 19 DROP SHADOW 5 Link to comment Share on other sites More sharing options...
villa89 Posted May 19 Share Posted May 19 59 minutes ago, DakotaVilla said: That drop shadow is **** disgusting. Heck had 5 months notice. As mentioned previously once they trademarked the badge it was never going to change, despite the reaction of the fans. Link to comment Share on other sites More sharing options...
EvilChameleon Posted May 19 Share Posted May 19 11 minutes ago, ender4 said: What does the yellow tick on Twitter mean? Companies get yellow checkmarks. Link to comment Share on other sites More sharing options...
His Name Is Death Posted May 19 Share Posted May 19 As soon as we got a half-decent badge, it was inevitable that it wouldn't last. What's wrong with a claret lion, you clowns? 1 Link to comment Share on other sites More sharing options...
sharkyvilla Posted May 19 Share Posted May 19 I've never really been that bothered about the badge. I thought it would end up being the gold version so I'm a little surprised that this is what we've ended up with. One thing I will say is that lions are actually a kind of yellow. Link to comment Share on other sites More sharing options...
His Name Is Death Posted May 19 Share Posted May 19 (edited) 2 minutes ago, sharkyvilla said: I've never really been that bothered about the badge. I thought it would end up being the gold version so I'm a little surprised that this is what we've ended up with. One thing I will say is that lions are actually a kind of yellow. The problem is that so much that it's yellow - it was fine when it was layered on top of the claret and blue stripes (see the 1990-2000 badge) - but that it looks washed-out over pale blue. Which Villa fans have pointed out repeatedly. Edited May 19 by His Name Is Death 1 Link to comment Share on other sites More sharing options...
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