Popular Post romavillan Posted January 4 VT Supporter Popular Post Share Posted January 4 Why stop at the drop shadow? We could really push the boundaries and use Comic Sans as well no? Add some faux 3D in there as well, blinking text whenever it's used digitally... 5 6 Link to comment Share on other sites More sharing options...
OutByEaster? Posted January 4 Moderator Share Posted January 4 7 hours ago, Spoony said: Someone did point out the other day that the demographic of this website and also the fans groups is mostly middle aged-ish men. I’d be intrigued to know what the 25 and under Villa demographic thinks. Interesting to note that for the 'current' round badge, the club recognised this and put together a group of younger fans with whom they held separate consultancy meetings throughout the process. Link to comment Share on other sites More sharing options...
Popular Post fightoffyour Posted January 4 Author VT Supporter Popular Post Share Posted January 4 (edited) I would go for a crest within a crest like the new Burnley logo (hear me out), except the inner badge would be a repetition of the entire outer badge. This would be an ever-decreasingly-sized copy of itself until shrinking down to an infinitesimally small point from which light cannot escape, representing Chris Heck's consideration for the wishes of Aston Villa fans or complete lack thereof. Edited January 4 by fightoffyour 1 4 Link to comment Share on other sites More sharing options...
Popular Post Davkaus Posted January 4 Popular Post Share Posted January 4 11 minutes ago, romavillan said: Why stop at the drop shadow? We could really push the boundaries and use Comic Sans as well no? Add some faux 3D in there as well, blinking text whenever it's used digitally... Needs more... 1 6 Link to comment Share on other sites More sharing options...
Spoony Posted January 4 Share Posted January 4 3 minutes ago, Davkaus said: Needs more... Maybe we could do this and have the first animated slowly rotating badge?? 1 Link to comment Share on other sites More sharing options...
Spoony Posted January 4 Share Posted January 4 (edited) Heck’s yellow blue and black floating hover lions, you'll never sing that Edited January 4 by Spoony 1 Link to comment Share on other sites More sharing options...
mikeyjavfc Posted January 4 VT Supporter Share Posted January 4 (edited) If they want to keep the current shape and colours why not just replace AVFC on the current badge with ASTON VILLA? You could stack them vertically if this fits better in the space. I’m sure 1874 could also be squeezed in somewhere in the existing layout. Then you could just paste this new badge over the existing one around the ground. There you go, I’ve just saved even more money on the ‘rebranding’. Edited January 4 by mikeyjavfc Link to comment Share on other sites More sharing options...
OutByEaster? Posted January 4 Moderator Share Posted January 4 I wonder if we'll get a response from the club today - whether you like it or not, this definitely isn't the right way to launch a crest. I'm kinda hoping the club will rush forward their plans and take ownership of the narrative and launch asap. 2 Link to comment Share on other sites More sharing options...
villa89 Posted January 4 Share Posted January 4 2 minutes ago, OutByEaster? said: I wonder if we'll get a response from the club today - whether you like it or not, this definitely isn't the right way to launch a crest. I'm kinda hoping the club will rush forward their plans and take ownership of the narrative and launch asap. Hopefully it's an apology for inflicting that tripe upon us. It gets worse every time you look at it. 2 Link to comment Share on other sites More sharing options...
DakotaVilla Posted January 4 Share Posted January 4 Hopefully it will be Heck’s second “pause” as in many months or the owners just binning the whole exercise altogether and just saying we are sticking with the crest from last summer. They would be idiots to formally launch this crap after seeing the online reaction knowing full well that they would have to replace it in the next few years anyway. 1 Link to comment Share on other sites More sharing options...
mrchnry Posted January 4 Share Posted January 4 Was it just social media reaction thst got the Leeds badge overturned or did they do some sort of online petition? Link to comment Share on other sites More sharing options...
fightoffyour Posted January 4 Author VT Supporter Share Posted January 4 3 minutes ago, DakotaVilla said: Hopefully it will be Heck’s second “pause” as in many months or the owners just binning the whole exercise altogether and just saying we are sticking with the crest from last summer. They would be idiots to formally launch this crap after seeing the online reaction knowing full well that they would have to replace it in the next few years anyway. Nah it’s fine, the new badge “isn’t universally disapproved” (just almost). All aboard the Heck express, full steam ahead! Link to comment Share on other sites More sharing options...
Lerner's Driver Posted January 4 Share Posted January 4 Does being on the internet make people think they care about things and should tell other people they do, when in fact, knocking one out gets the job done quicker and with an equal amount of satisfaction? Link to comment Share on other sites More sharing options...
mykeyb Posted January 4 Share Posted January 4 I didn’t really expect universal approval of any new crest on here in the same way that every year when the new kits are revealed there are posts from people saying worst kit ever…….but on this occasion I am firmly in the “WTF” camp. From someone who has worked in design and print I am genuinely gobsmacked at how poor this is. As others have stated, the colours don’t work, why put Aston Villa at the bottom of the badge and not at the top, why have they tried to squeeze 1874 onto it…… How much have the club paid for this utterly amateur redesign. 2 2 Link to comment Share on other sites More sharing options...
villa89 Posted January 4 Share Posted January 4 2 minutes ago, mykeyb said: How much have the club paid for this utterly amateur redesign. I can't imagine any design company would put their name to that abomination. 1 Link to comment Share on other sites More sharing options...
Callum Posted January 4 Share Posted January 4 Honking. Can anyone list out the positive things this Heck bloke has done here? Genuinely interested. There must be some positives. Link to comment Share on other sites More sharing options...
BG_Villa_Fan Posted January 4 Share Posted January 4 1 hour ago, romavillan said: Why stop at the drop shadow? We could really push the boundaries and use Comic Sans as well no? Add some faux 3D in there as well, blinking text whenever it's used digitally... Sure, they could also write the name as AsToN ViLlA to complete the late 90s message board style. 1 Link to comment Share on other sites More sharing options...
BG_Villa_Fan Posted January 4 Share Posted January 4 32 minutes ago, OutByEaster? said: I wonder if we'll get a response from the club today - whether you like it or not, this definitely isn't the right way to launch a crest. I'm kinda hoping the club will rush forward their plans and take ownership of the narrative and launch asap. I'd really hope so, because it would at least show a level of competency we've not come to expect. Not holding my breath though, tbh. 1 Link to comment Share on other sites More sharing options...
Spoony Posted January 4 Share Posted January 4 11 minutes ago, mrchnry said: Was it just social media reaction thst got the Leeds badge overturned or did they do some sort of online petition? I think it was the social media reaction. There was a petition as well I think to the local MP (as if that matters) but when you have every other club and huge businesses ripping you on social media you need to backtrack. Ours obviously won’t illicit the same response as ours is just shite rather than hilarious and astonishingly misguided. Link to comment Share on other sites More sharing options...
Popular Post Captain_Townsend Posted January 4 Popular Post Share Posted January 4 Ours is a return to elements we explicitly indicated, in the survey of 2022, that we wanted removed. Yellow lion and not enough claret. We wanted away from a brand associated with a bleak period. To think we have ended up here, back to square one with those same elements after having a round badge for one year, is 100% misguided. 6 Link to comment Share on other sites More sharing options...
Recommended Posts