I went to an Ipswich town game the other week, and the pre game hospitality was a killer comapred to Villa.
Massive open space for fans, kids playing football and games, mascots taking pictures, burgers, chicken, beers, massive screen with highlights on, bars.
It was Ipswich so it was a bit "low budget" but I was there with the family and we spent 2 hours before the game and an hour after just enjoying it all.
I also remember a man city CL game I went to in 2015 - similar thing but obviously more "polished".
I hope we do something similar soon - that's how you get the kids to buy into the club!