Therefore you'd have to say no to Jaguar / Landrover too right?
Woah woah woah, let's not get too hasty!
Of course not, but I was using Oz's rule of thumb to be facetious.
Doesn't matter anyway.
I can tell you now that Jaguar Land Rover will NEVER sponsor Aston Villa.
Jaguar as an individual brand wouldn't be beyond the realms of possibility, but still very very unlikely and certainly not in the near future. But Land Rover won't ever be on our shirts unless something at the company was to change drastically.
Interesting, what is it that makes you say that about LR, Steveo?
Jaguar Land Rover Ltd is one company under Tata now anyway is it not?
It's one company but two separated brands.
Land Rover as a brand has a small list of sports that it will support. I think it's only 5. I can't remember them all but Rugby and Equestrian are certainly on there.
Football definitely isn't one of them. It's just not a market Land Rover is interested in, certainly in the UK.
Not saying that'll never change. But it certainly won't be any time soon.
Jaguar is more relaxed. But it's still very unlikely they'd sponsor a team as it wouldn't benefit them (or at least the benefit wouldn't represent good value for money) and, given the fairly large corporate presence they have with Coventry City (or the Ricoh to be specific, but still heavily related to Cov), it's be very unlikely they'd choose Villa to sponsor if they were to move into Football Sponsorship, imo.