I was worried earlier but the more I think about it, the more I think it's classic diversion tactics. Political parties use it all the time. It's like a magic trick. Keep the audience distracted while the real mechanics are taking place.
IF I am wrong, and it is the ginger tw*t, then the only real positive is that he would know that he has to prove the doubters wrong regards his football style of play, tactics, and game mindset and, like the brolly fellow, will think, especially considering the exposure this has got already, that he has a massive point to prove with a chairman who will back his managers.
However, I think it's a bluff, a diversiion to keep the press, if not the webmongs like us all, off the scent.