You really aren't getting the point. A company has to do what is right for the company's shareholders. Branson is the figurehead for Virgin Group, it's a venture capital endeavour, he isn't it's CEO nor it's Chairman. He isn't in control of it any more. Like I said before it licences the Virgin name out to other comapnies or take stakes in companies that use it's brand
VA is not Branson, nor is VG. It's not up to him to raise money, He might make the announcements but that is about it. The myth that Branson is soime sort of genius businessman, is all part of the package. In reality, he's just one of them people on the panel of Dragon's Den