For the first time (ever I think) friends and co-workers actually initiates discussions about Aston Villa and they are genuinely interested in what's going on at the club. I live in Sweden, and most people I know support either Liverpool, Arsenal or Man U (one poor sod even claims to love Blackburn, although I find it hard to believe ), and before the takeover they never brought Villa up, even if we had conversations about English football. People really are noticing the club now, and I suspect that if things start to improve a bit on the pitch Villas profile will continue its ascendancy. Keep it up over there, and I might just come over from Sweden and visit Villa Park for the first time ever.