LondonLax Posted August 20, 2014 Share Posted August 20, 2014 Personally, I can't see Fox coming here unless he's been promised a certain level of control and financial backing. I think of it this way - Arsenal are finally re-emerging as title challengers (in my mind at least) and are willing to spend the big bucks to really push forward. It's an exciting time for them, and for Fox to leave a well-regarded position at Arsenal and come here now, would require certain guarantees from Lerner (or potential new owner) with regards to control and financial backing. Yes, he is moving up from CCO to a CEO position, but surely he'd want to know if he will be afforded the tools to push the club on? I'm thinking hoping it means a new push by Randy (unlikely) or he is joining with the blessing of new owners in the near future. I think that getting an offer to be a CEO would have been too good to turn down. He would not get that amount of responsibility at Arsenal, they would go for someone who already has experience at CEO. With us he gets to learn the job and even if we get taken over and he is moved on he can still say had 'CEO' on his CV. He can look at getting a new job running another organisation. For us it is a bit of a risk as he will be a bit like Falker, untested in this role, but he must have some fantastic commercial contacts from his time at Arsenal so we should see an impact from that aspect. Link to comment Share on other sites More sharing options...
theboyangel Posted August 20, 2014 Share Posted August 20, 2014 first order of service for Fox will hopefully be to sort out new contracts for Vlaar, Delph and Grealish IMO. A very positive signing if this comes off. 1 Link to comment Share on other sites More sharing options...
JAMAICAN-VILLAN Posted August 20, 2014 Share Posted August 20, 2014 NEW BADGE PLEEEEEAAAAASSSSEEEEEE! Link to comment Share on other sites More sharing options...
Ghost Posted August 20, 2014 Share Posted August 20, 2014 Revamp AVTV! 4 Link to comment Share on other sites More sharing options...
Popular Post Silafou's_besi_mate Posted August 20, 2014 Popular Post Share Posted August 20, 2014 This is me speculating but..... Randy's had a few offers for the club, but well below what he wants. Potential buyers have looked under the hood and seen that he's financed the club for the last 8 years and that the club does not finance itself, a major drawback and potentially why prospective owners have bid low as they know that whatever they buy the club, they will also have to chuck in a fair amount just to keep the existing set-up running as we run at a loss. But there's the opportunity to make more from the Villa name, but you've got to prove it to drive more value from from any sale price. Hire a guy with a proven track record who can bring more revenue quickly by getting a better return from commercial activities. It's a win win - get it right and Randy doesn't have to keep chucking in as much money in the medium term and the club becomes more sell-able as Randy's putting less in, therefore getting a higher valuation when it's sold. If it works, this could be a very cheap way for Randy to get a higher valuation - but it does suggest he's taking a more medium term view and the club won't be sold in the short term. I've seen this happen before when a 'selling' company hires a commercial guy to increase sales quickly to drive up the valuation of a company over 12-18 month period. Either that or he's the guy the new owners want in charge..... Pure speculation on my part, but wanted to share my views. 11 Link to comment Share on other sites More sharing options...
Popular Post sexbelowsound Posted August 20, 2014 Popular Post Share Posted August 20, 2014 Revamp AVTV! But then he may get rid of Captain Jack! Look at his little face! 6 Link to comment Share on other sites More sharing options...
tomaspg Posted August 20, 2014 Share Posted August 20, 2014 surley we must be in the black by now? anyways, by the looks of it a pretty tidy move from lerner, good stuff! Link to comment Share on other sites More sharing options...
Wainy316 Posted August 20, 2014 Share Posted August 20, 2014 I expect a rebranding at some point within the next year. I expect "Aston Villa" will reappear on the badge. I expect preseason friendlies in Asia, a better kit deal, the stadium being renamed , a higher profile shirt sponsor, and a bigger push into Birmingham itself, through promotional events, community outreach, youth programs etc. Fox probably thinks Villa has the potential to draw 65K fans, given the size of the city, and I'd have to agree. That's a ways off, though... What does he eat for breakfast? He's American so pancakes with bacon and scrambled eggs all covered in syrup. On the same plate! Ugh. Link to comment Share on other sites More sharing options...
dont_do_it_doug. Posted August 20, 2014 Share Posted August 20, 2014 well he's currently got a pretty decent job at Arsenal. I would say it's highly unlikely he'd leave that role to be a yesman at a lower status club. I suspect being CEO and having more roles and impact potential would be fairly key to his decision making would it not? Hardly seems the kind of chap to move for family reasons or anything like such. Depends on how much he currently earns. Wasn't Faulkner reportedly on something like £250k per annum? If he gets a big pay rise out of it then who knows. In any other line of business that generally is how it goes. Does he seem like the kind of man to take a role like that? I couldn't say. Yeah. Except you are saying. You're postulating in the very post above that money was the motivating factor. From his CV, and the interview posted in this very thread, does he seem like "that guy" to you? Link to comment Share on other sites More sharing options...
smetrov Posted August 20, 2014 Share Posted August 20, 2014 This is me speculating but..... Randy's had a few offers for the club, but well below what he wants. Potential buyers have looked under the hood and seen that he's financed the club for the last 8 years and that the club does not finance itself, a major drawback and potentially why prospective owners have bid low as they know that whatever they buy the club, they will also have to chuck in a fair amount just to keep the existing set-up running as we run at a loss. But there's the opportunity to make more from the Villa name, but you've got to prove it to drive more value from from any sale price. Hire a guy with a proven track record who can bring more revenue quickly by getting a better return from commercial activities. It's a win win - get it right and Randy doesn't have to keep chucking in as much money in the medium term and the club becomes more sell-able as Randy's putting less in, therefore getting a higher valuation when it's sold. If it works, this could be a very cheap way for Randy to get a higher valuation - but it does suggest he's taking a more medium term view and the club won't be sold in the short term. I've seen this happen before when a 'selling' company hires a commercial guy to increase sales quickly to drive up the valuation of a company over 12-18 month period.Either that or he's the guy the new owners want in charge..... Pure speculation on my part, but wanted to share my views. Yes - the most likley scenario - if FOX was linked to some other owners pretty sure we would have got wind of this - looks like a well connected guy - but the most important thing he will do is hire \ fire our managers Link to comment Share on other sites More sharing options...
DCJonah Posted August 20, 2014 Share Posted August 20, 2014 How much can he possibly increase revenue by? I can't imagine sponsors are lining up to throw money at a team fighting relegation year in year out. And surely the only way merchandise and ticket sales increase is through performances on the pitch improving a lot. Link to comment Share on other sites More sharing options...
VillaForever1970 Posted August 20, 2014 Share Posted August 20, 2014 Get rid of the current official site template, its shit. 3 Link to comment Share on other sites More sharing options...
Wittmann Posted August 20, 2014 Share Posted August 20, 2014 How much can he possibly increase revenue by? I can't imagine sponsors are lining up to throw money at a team fighting relegation year in year out. And surely the only way merchandise and ticket sales increase is through performances on the pitch improving a lot. Surely it's about tapping into other markets etc. That we haven't tapped into yet to maximise all areas of potential revenues. He seems to know how to do this. Link to comment Share on other sites More sharing options...
useless Posted August 20, 2014 Share Posted August 20, 2014 Jonny Gould @jonnygould · 8m CONFIRMED: Tom Fox is #avfc's new CEO. Club to make formal announcement shortly. 1 Link to comment Share on other sites More sharing options...
Zatman Posted August 20, 2014 Share Posted August 20, 2014 Interesting appointment but I was more excited when I thought it was this guy 1 Link to comment Share on other sites More sharing options...
villa4europe Posted August 20, 2014 Share Posted August 20, 2014 Revamp AVTV! said this in the match thread during the parma game, clubTV is pretty much done, aston villa youtube channel is the future, free for everyone 1 Link to comment Share on other sites More sharing options...
maqroll Posted August 20, 2014 Share Posted August 20, 2014 How much can he possibly increase revenue by? I can't imagine sponsors are lining up to throw money at a team fighting relegation year in year out. And surely the only way merchandise and ticket sales increase is through performances on the pitch improving a lot. Surely it's about tapping into other markets etc. That we haven't tapped into yet to maximise all areas of potential revenues. He seems to know how to do this. He'll have plenty of contacts in Asia having been involved with NBA Asia 1 Link to comment Share on other sites More sharing options...
PieFacE Posted August 20, 2014 VT Supporter Share Posted August 20, 2014 (edited) Jonny Gould @jonnygould · 8m CONFIRMED: Tom Fox is #avfc's new CEO. Club to make formal announcement shortly. I'm trying to figure out why he would join us when the club is up for sale, and he could lose his job at any point? Unless a takeover is on the cards? Edited August 20, 2014 by PieFacE 2 Link to comment Share on other sites More sharing options...
DCJonah Posted August 20, 2014 Share Posted August 20, 2014 How much can he possibly increase revenue by? I can't imagine sponsors are lining up to throw money at a team fighting relegation year in year out. And surely the only way merchandise and ticket sales increase is through performances on the pitch improving a lot. Surely it's about tapping into other markets etc. That we haven't tapped into yet to maximise all areas of potential revenues. He seems to know how to do this. Yeah good point, but again I find it hard to believe a club struggling in this league can make a lot in these other markets. The most successful clubs make the most money, they don't make money first and then become successful. Link to comment Share on other sites More sharing options...
Delphinho123 Posted August 20, 2014 Share Posted August 20, 2014 It could be he has been hired by the guys coming in who are buying the club? Reason being, He seems like an outstanding candidate and Lerner doesn't do outstanding candidates. All speculation though. Either way, terrific appointment. 1 Link to comment Share on other sites More sharing options...
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