and how in gods name will they pay for him, more skint than we are.
No they are not. It's not about ambition, it's about strategy.
What strategy do Everton have then? Yes, they are skint. They may get a decent wedge of cash for Jagielka in the near future, they may not. Until that time they don't have a pot to piss in.
We, on the other hand, have money.
To be a top7 club.
We probably have money but sadly there is nothing we can do with it. Money just isn't enough. And besides we don't have enough.