Their investment is for a minority stake of V Sports, right? So I’m gonna assume they now own a small percentage of V Sports, which owns 100% of Aston Villa. It’s just the new investor has a small share of the holding company.
I’m also going to assume that their investment is relatively short-term. It’s a cash injection for club infrastructure, on the understanding that the club’s onward trajectory and higher value as a result (along with the increased value of Villa Park as an asset once redeveloped) will mean they get a higher return in the future.
To me, it just seems like a sensible alternative for NSWE to getting a loan with a high interest rate, or using their own money which will currently be giving them a nice juicy interest too.
Of course, they’re far better businessmen than me and I could be bang off, but this is how I’m reading into it.