I’d love to see any market research they completed before they acquired their stake in Small Heath.
”Appeal to lowest common denominator. Love of Jaguar Land Rover may be workable angle. Gangster programme where none of the actors are from Birmingham also to be considered. Have a pint in their Town, even though I thought they bore the name of the City? Don’t compliment female family members, likely to lead to jealousy. Use of word Mate, mate? Is this guy Jasper an actual carrot?”