ManUre only have two stars, if we don't have a star we have missed an opportunity for marketing, full stop. We are trying to break into new markets, when foreigners see the star they will ask 'whats that for?' in the same way that we look at itailian shirts and say what they got 2 stars for?
Eg in the States they wont have a clue if we have won anything, how many of you know how many times the Oakland A's have won the world series or San Francisco 49ers the Superbowl, wouldn't you be more likely to know if all of their merchandise had that many amount of stars above the logo?